Chic and Attractive London Spring Street Style Fashion

There is no doubt that the high and mighty fashion at London Fashion Week’s spring fashion 2013 has spilled over into the streets of the city. Indeed, London street style has all the girls walking the streets, sidewalks, and side streets with the dresses that everyone finds to be stylish and fashionable. Ladies seem to be keeping up with the street style trend as they wear simple yet beautiful attires. With the LFW over, it definitely serves as a springboard to entice classic dressers to come up and wear their versions of London street styles.

Here are some of the London Street styles during the London Fashion Week Spring/Summer of 2013 that will look great in spring of next year:

Bold Prints, Studs, Metals

Streets during the fashion week were littered with women – fashion editors and bloggers, designers, and gawkers – who were brave enough to wade through London streets wearing maxi bold prints. There are straps, series of chain belts, and huge zippers that dominated many women’s mix-matched dress ensemble. There were also a lot of precious stones and minerals that were in play such as gold and gold plated accessories, and studs in Balenciaga bags, among many others. Others on the street were happy to display their color block dressed with transparent thick-plastic shoulder bags securely tucked in their arms.

Polka Dots

With the London Fashion week filled with shows that flaunted patterned and printed designs, one of the most sought after will definitely be polka dots this coming season. Polka dots will be a dominating pattern to be found on street style dresses next year. The dots will be presented in various sizes and colors, in any attempt to prevent the lady wearer from becoming fashion wallpaper. In fact, with multi-sized, multi-colored, polka-dotted blouse or skirt, any woman is sure to be head turner.

Peplum

Peplum is one design that can be seen just about everywhere and the wearer will look great on it. Women will definitely have a great time walking down the streets and inner streets of London donning stylish pencil skirts with peplum. This apparel goes well even with just a simple blouse and a pair of high heels.

Put simply, when it comes to street style London fashion 2013, nobody will present it better than the average London girl on the streets. She is the chicest and meanest when it comes to street style. And with all of the spring street fashion that’s available, this gives everyone the chance to wear and strut them around along the streets and sidewalks come spring time.

These are the best roundup of spring street style fashion that women can refer to especially if they are having a “fashion sense block” at any day. With spring time just a few months away, all should look forward to the layering and vintage or classic dress styles that street style lovers will surely love the use and wear.

Fashion Photography

Do you want to be a fashion photographer? Fashion photography is an extremely tough market to break into, but if you are willing to work hard, have a good imagination and hold the ability to take perfect images you are off to a good start.

A fashion photographer must be good in two photography disciplines. First, you need to be a great portrait photographer – second, you need to be able to create images for the advertisement market. You must be able to combine the two if you are going to succeed.

To be a successful fashion photographer you must also have a love of fine design clothes – without it you will never achieve the heights that bring success. A fashion photographer must stay up to date with all the latest fashion and have the ability to use his/her imagination to sell new designs.

Selling is the key – the fashion photographer must be able to sell his images to the fashion editor. Fashion photography is advertising and selling clothes.

To establish a reputation in fashion photography, the first thing you must do is set up a portfolio. Your portfolio should display your best work and be your first selling point. The second, and equally as important as the first, is to set up an online portfolio – your own personal Website.

To set up a portfolio you first must hire a model. Contacting your local modelling agencies can do this. You don’t need to hire a well-known model for your fashion portfolio – you need someone who will act well in front of the camera.

To be very successful you need to build a good relationship with models. Some models can be tough to work with so people psychology will play an important part. If you intend to shoot from your home studio supply a changing room for them.

If a model becomes unhappy for any reason the photo session will be a waste of time. Allow your model to make their own suggestions – regardless of how trivial it may be, it will help to keep them relaxed and you may get results that may be useful.

Once your portfolio is created you need to get exposure for it. If you have previously published work – use them as a statement with the picture editors. You need to establish a good working relationship with all fashion editors that you’ll be working with. So be professional.

Fashion photo editors are looking for concise images that clearly communicate an idea. You must, as a fashion photographer, have the ability to create unique settings.

When you do gather a large amount of fashion images, submit them to a fashion agency: Women’s magazines all over the world buy hundreds of stock shots every month. Photo agencies exist to sell photographers images – some of the larger fashion agencies have buyers all over the world. Some agencies can also re-sell your work in several different markets, and others will give you great career advice.

Keep up to date with fashion magazines, study the market and always be on the lookout for changing trends.

Don’t be afraid to take the first step. If a fashion editor has no interest in your work – don’t worry – try contacting different magazines or agencies – most great photographers have their work rejected some time during their career.

7 Reasons Fashion Brands Should Be Nice to Bloggers

In the fashion world bloggers are rising to prominence as a force to be reckoned with. For some reason many new and established fashion brands still seem to treat them as second class citizens. We think this is a mistake, and here are a few reasons why we think so.

1. 40% of the press at New York Fashion Week are bloggers.

According to Reuters the presence of online media at fashion week has grown more than 20% over the last six months. This means that of the 3, 600 members of press present, nearly 40% are fashion bloggers.

2. Major fashion brands are inviting them to shows.

Designers like Carl Lagerfeld and John Galliano are inviting bloggers to their shows. In some cases they are even paying all costs to fly the bloggers to the show. If top end designers are doing this, don’t you think it’s time you start being nice to your local fashion blogger?

3. In the USA fashion bloggers are becoming very popular.

Blogs like Style Bubble are getting up to 25 000 hits a day. While some bloggers have tens of thousands of twitter followers. If this isn’t enough to make you sit up and notice then I don’t know what is.

4. Bloggers are now judges for CFDA

For the first time ever bloggers have been invited to be judges for the Council of Fashion Designers of America. This is a landmark event for the fashion blogging industry. It is an indicator of the power and influence that is moving into the hands of fashion bloggers.

5. Traditional fashion editors are losing control.

Just like the film and music industry is struggling to come to grips with the fact that the internet has made them largely irrelevant; the fashion editorial industry is losing much of it’s power. In the good (or bad depending on your point of view) old days fashion editors could control what and who the public sees. With the advent of the internet and growth of fashion blogs this power is now gone.

6. Enthusiasm = Influence

Everybody knows that the thing that sells clothes is enthusiasm and passion; not knowledge. The average person out there doesn’t care about technical details and high-brow descriptions of the “silhouette” and “architectural lines” of a garment. On the other hand, having somebody who clearly loves clothes recommend an item they love carries much more weight. Bloggers mostly do this because they love clothes and fashion, yes some of them make money from their blogs, but they only make money because they are passionate about what they do.

7. The rest of the world lags behind the USA

If you are based outside the USE this might be the most important reason to start building relationships with local bloggers. The developing world runs 3-4 years behind the states when it comes to the adoption of internet trends. This means that before long all the major local brands will be beating a path to the door of your favorite blogger. Shouldn’t you be there first?

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